Who we are
The Organisation Behind the Corporate Challenge
KF1 creates corporate endurance experiences in which companies, brands and their guests become active participants in an international motorsport format built around teamwork, strategy and shared social commitment.
- Format Established
- 2003
- Companies
- 150+
- Participants and Guests
- 11,000+
The idea
Anyone can watch motorsport. The format turns companies and guests from spectators into active participants — from the Le Mans-style start to driving stints in the middle of the night.
- KF1 was the first organisation to create a 24-hour corporate kart challenge in Italy in support of Telethon. The format began in 2003 and now enters its first international phase.
- A Le Mans-inspired format designed for companies, brands and teams.
- More than 150 companies and 11,000 guests involved in KF1 formats.
Participants, not spectators
Each company experiences strategy, relay changes, pit pressure and the cohesion of a true endurance team.
Corporate Experience
Designed primarily for companies, brands and teams, the format combines sport, incentive experience, communication and hospitality within a single international event platform.
International platform
Tunisia 2027 is the first step in an international project designed to coordinate teams, services, partners and event operations.
Organising Partnership
The roots of the organising partnership go back to 2003, when Paolo Campobasso and Claudio Sattin worked together on the first 24-hour corporate kart event created in Italy for Telethon. Today, KF1 Corporate Sarl and Action Partners International continue that collaboration through an exclusive organising partnership for the international development of the KF1 Corporate Challenge.
The team
Who runs it
KF1 Corporate
Paolo Campobasso
President
Sofiene Hassen
COO
Souhire Arfa
HR & Administration
Action Partners International
Claudio Sattin
Founder and CEO
Elisa Medina
Operations Manager
- Portrait to come
Alessia Preda
Portrait to come
Must Incentive
Samir Bellazrak
Founder and CEO
Echraf Sellami
Operations Manager
Must Incentive supports the local organisation of Tunisia 2027 and provides the event’s travel and hospitality services in Tunisia. It is a licensed Tunisian travel agency with more than thirty years of experience in tourism, events and destination services.